Certificate in Social Media Marketing

Third most crowd generating site after Google and YouTube is Facebook which reflects that more and more people are logging into Social Media and get advice for their next purchase, this changing trend of getting feedback for purchase and commenting on various product has attracted more and more consumer to discuss for their purchase before actually buying it. Not only retail consumer but business procurement is also done after discussion on Facebook groups.

PeBI offers a complete insight to Social Media, its blue print and how to use it to get maximum benefits out of it.


Social Media is replacing the way we interact online. An average user spends 1-2 hours daily on social media sites. Businesses can take advantage of social trend by reaching current and potential customers. The course covers various ways and means to stay active on social network.

The course will enable participant to create profile on all major social sites, add various apps and plugins to embed pictures, contents and products and integrate social sites with ebay, flickr and other resource site. We call it social cloud. The course will also cover how to design attractive fan pages and market on social sites.

Duration : 3 months
Timings : MWF or TTS 9am-1pm or 2pm-6pm
Investments : Rs.30,000/-

      • Creating profile on social sites
      • Interlinking various sites like wordpress, ebay, etc with social sites
      • Updating social sites manually
      • Updating social sites with tools
      • Adding analytic to social pages
      • How to bring more fans on page
      • Meta Data
      • How to increase fans and followers
      • Ways to market social profile
      • How to take advantage of various social profiles
      • Various ways to integrate social sites with corporate website.

Comments are closed.